Communications/Design Coordinator - Full time

POSITION OVERVIEW

To assist the communications team with the execution of an effective communications strategy, strategic branding efforts, and the production of content, projects and events that ultimately enhance member engagement, improve member experiences, and build member satisfaction. Embraces the “team” concept but also has the ability to work independently. Work collaboratively with the communications team and key leadership to tell the cooperative story through the creation of compelling content consistent with the cooperative’s vision, mission, and values.

RESPONSIBILITIES/DUTIES:

1. Assist in the development and execution of communication and marketing strategies that ensure consistent, high-impact activities and messaging to improve our ability to communicate the Cooperative’s mission.
2. Produce, maintain, and manage all communications to our members, including but not limited to Company website, correspondence, outages, and any social media.
3. Educate the public on matters affecting the electric utility, e.g. regulations, policies, etc.
4. Manages Cooperative youth programs, e.g., scholarship program, Youth Trips
5. Responsible for event planning and attending, such as annual meeting, Pumpkin Festival, Parade of Lights and Chili Cook-off and any other Cooperative sponsored events.
6. Participate in community interest organizations and represents the cooperative well in appearance, conduct, knowledge, and professionalism.
7. Manage social media campaigns and day-to-day activities to include online advocacy, writing editorial content, community-outreach efforts, promotions, etc.
8. Execute delivery of mail, email and telephone campaigns including marketing, information, education, event announcement, etc.
9. Ensure all creative materials undergo brand review and adhere to brand guidelines.
10. Stay current with media and marketing trends, proactively seeking communication opportunities and more efficient ways to carry out responsibilities. Research and analyze marketing data—including market trends, competitor offerings, pricing, Google Analytics, product specifications, and demographic insights—serving as a reliable source for accurate, up‑to‑date marketing information.
11. Prepare statistical and other information for the monthly board report.

SAFETY PRACTICES AND TRAINING:

This position will follow all Cooperative safety guidelines and procedures. Will use appropriate PPE when out in the field taking photos or hosting events as necessary. Will work safely and look out for co-workers and general public. Occasional travel to attend training, conferences, and meetings in and out of state when necessary.

RELATIONSHIPS:

1. Internal

Management – Work with and learn from other members of the Management team in a professional manner to move the Cooperative forward and maintain a positive culture. Must be able to receive feedback and make changes accordingly. 

Other Employees – Cooperate with and maintain working relationships, while improving morale and exchanging ideas, information and job experiences that will benefit the organization and ensure the continued progress of the cooperative.

   2. External

Provide efficient and courteous service to all cooperative member owners, external vendors, and community members. Explain the Cooperative’s procedures, service programs, objectives as necessary to maintain good member relations. Maintain friendly, cooperative relationships with the general public.

AUTHORITIES AND ACCOUNTABILITIES: 

The Communication Coordinator position is accountable for supporting the Director of Communications and the Communications Department in executing and monitoring the strategies and essential functions of the department to help move the cooperative forward. This position is also accountable for performing the responsibilities/duties of this job at a satisfactory level while adhering to the policies and procedures of the cooperative. Accountable for assisting in promoting and maintaining a positive reputation for the cooperative through public events, social media, print communications, etc. 

POSITION SPECIFICATIONS:

PHYSICAL

Work is both inside and outside. Frequent standing and walking when working with other departments, members, and/or the general public when presenting, taking photos, or hosting events. This position is frequently sedentary when using office machines such as a computer, keyboard, mouse, and a telephone and requires repetitive motions of fingers and hands. Occasional bending, stooping, crouching, and occasionally will need to lift up to 15 lbs. Will frequently drive a company vehicle to job sites, events, and meetings.

MENTAL

This position may experience stress when trying to meet deadlines and/or dealing with upset members, employees, or the general public. Position requires intense concentration for long periods of time.

POSITION REQUIREMENTS:

1. Bachelor’s degree in Marketing, Communications, Public Relations, Fine Arts or related field or equivalent experience required.
2. Experience working in the electric cooperative industry is preferred, but candidates who are eager to learn or continue expanding their understanding of the cooperative business model and its unique mission will also be considered.
3. Proficiency in graphic design and video production, including Adobe Creative Suite and Microsoft Office  software.
4. Experience with design/layout of content for wide variety of media, including web, collateral, online/digital media.
5. Working knowledge website building tools.
6. Working knowledge of social media sites, including Facebook, Instagram and Linked In
7. Written/oral communication skills for dealing with board of directors, management, Cooperative employees, vendors, contractors, Cooperative members, and the general public.
8. Experience with photography—including event and candid photography—is preferred. Candidates should also have basic photo‑editing skills and be willing to learn cooperative‑specific visual needs while continuing to develop both their photography and photo‑editing abilities to support effective storytelling and brand representation.
9. Proficiency in video editing software such as Adobe Premiere Pro, After Effects, Final Cut, or equivalent.
10. Ability to create and edit video content for social media, websites, and internal communications.
11. Experience incorporating video into presentations, campaigns, and digital experiences.
12. Strong understanding of motion graphics, animation, and visual storytelling principles.
13. Knowledge of optimizing video formats for different platforms (Facebook, Instagram, YouTube, LinkedIn).
14. Capability to manage the full video production workflow: scripting, shooting, editing, and publishing.
15. Ability to make logical decisions under pressure and meet deadlines.
16. Should be highly self-motivated and an excellent time manager with the ability to work independently amid interruptions, prioritize/schedule multiple tasks effectively, and work with teams and or manage vendors to achieve finished products and meet deadlines. Expects change both internally and externally and adapts positively.
17. Bilingual preferred but not required.
18. Available when needed for both regular duties and during system emergencies.
19. Valid Vehicle Operator’s License.

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This job description is not intended to be all-inclusive. An employee will also perform other reasonably related business duties as assigned by immediate supervisor and management as required.

VEC reserves the right to revise or change the job description as the need arises. This job description does not constitute a written or implied contract of employment.

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